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This would be a better version Hypothesis Automated bidding will help us achieve lower CPAs on our main conversion action. To get you started here are some AB test hypotheses examples for a few different experiments you could run Using cost comparisons in ad copy will help us stand out from our competitors. Expanding into a new state will expand our market share at the same cost as our current geotargeted locations.


A landing page with more supporting content will help create more engaged prospects and well see a higher conversion rate. Bonus reading material to help you get started developing a hypothesis should you use the  orLaos Phone Number Data hilosophy Now that you have your hypothesis lets get down to actually making this test happen. our easytouse growth strategy template. AB testing examples every advertiser should try .




There are several ways you can test a hypothesis in paid media platforms like .Google Ads and Microsoft Ads. And depending on what platform you use there may be some AB testing tools available to help. There are no real wrong ways to test a hypothesis but there are some pros and cons you should be aware of with each of the following PPC AB testing examples. OnOff sequential testing This first AB testing example is likely the easiest for most advertisers.